Tag: Esports betting

GLMS Partners with ESIC to Safeguard the Integrity of Sports

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Esports is particularly vulnerable to match-fixing and we have seen a number of such cases especially due to the global rise of Esports. The world is still on a course headed for a technological singularity which makes many things very easy – since it is so simple to place a bet, rigging can, in turn, be just as easy.

Keeping this in mind, the Global Lottery Monitoring System (GLMS) and the Esports Integrity Coalition (ESIC) have signed a partnership deal that will see them working together towards ensuring integrity by identifying and reporting any irregularities or suspicious betting patterns.

“Betting on Esports has been growing consistently in the last few years and the global appeal among millennial’s on digital entertainment is the driving force behind it. Esports and in-play Mobile Betting are a perfect combination of social entertainment and interaction. GLMS has been monitoring the phenomenon over the last 3 years now and we consider Esports an area to dedicate specific efforts and commitment given the impact on young citizens and society as a whole. We are very excited to support ESIC in its mission to tackle the integrity challenges within the Esports arena. Thanks to our growing network which guarantees local expertise and global reach, I am convinced that we can make a difference in the domain of Esports as well,” said Ludovico Calvi, the president of GLMS.

The GLMS was spawned from the minds of like-minded people who were keen on ensuring that integrity as a core value of sporting systems was maintained. The organization has since grown immensely and boasts of a number of hubs in Hong Kong and Denmark as well as 27 partners in several different parts of the globe.

“ESIC being the main integrity player in the field of esports is pleased to welcome GLMS into its network of partners. GLMS, thanks to its experience on monitoring betting patterns, as well as its global operations with hubs in Copenhagen and Hong Kong will for sure be a great asset in the pursuit of our mission. The expertise of GLMS in managing intelligence and integrity matters as well as its local presence in almost 30 countries across the world will also help us enhance our education and prevention activities,” said Ian Smith, the ESIC Commissioner.

The partnership is, however, not the first time that both organizations have worked together – they have already been part of a fruitful unofficial cooperation and information exchange that spans three or more years. Their new partnership will go beyond the monitoring of betting patterns as both organizations have also agreed to work towards educational programs tailored to raise awareness about the risks that come with betting on Esports competitions.

Unikrn Acquires Esports Tournament Platform ChallengeMe.GG

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Renowned Esports betting operator Unikrn has acquired peer-to-peer Esports platform ChallengeMe.GG as part of its grand plan of launching “full-blown skill-based betting” to its customers. Scheduled to be launched in May, the Esports betting platform will be launched on Unikrn and will allow the customers to enter Esports betting platforms using UnikoinGold, Unikrn’s in-house virtual currency.

The German-based ChallengeMe.GG has been working closely with Unikrn for quite some time now making the acquisition not much of surprise. ChallengeMe.GG’s management team will be retained under Unikrn’s ownership. Also, the company will keep acting as the matchmaking platform that will be linking players of similar skill levels in leagues, tournaments as well as peer-to-peer challenges. Once it is fully integrated into Unikrn’s platform, ChallengeMe.GG will be able to offer buy-in tournaments using UnikoinGold.

The integration will also involve the inclusion of the Dota 2 events in the ChallengeMe platform. In addition to this, the integration will introduce a raffle system whereby players can earn tickets by completing daily, weekly, and monthly draw missions with the players being awarded cash prizes and gifts from sponsors.

“Joining forces with Unikrn was the ideal match for us. Instead of doing our own initial coin offering (ICO), we can take advantage of the best gaming crypto has to offer: UKG’s ecosystem and technology. Combining the brand-power of Unikrn and UnikoinGold with our world-class tournament & matchmaking platform will provide esports enthusiasts from casual to pro a place to enjoy, compete and be rewarded for playing their favorite Esports titles,” said Simon Seefeldt, the ChallengeMe.GG chief executive.

Unikrn’s acquisition of ChallengMe.GG points to a number of great opportunities for both the company and Esports enthusiasts. For instance, Unikrn will now be offering tournament betting across Europe and North America using its blockchain technology.

“Last October, Unikrn launched the first-ever community CS:GO tournament with a crypto (UnikoinGold) prize pool on ChallengeMe.GG CME,” explained Rahul Sood, Unikrn’s founder and chief executive. “Since then, we’ve been running weekly events, ladders, and challenges with our partners at CME. After that success, we immediately began the months-long process of acquiring them. As we got through the legal process of making this happen, we’ve been strategizing on how Unikrn + CME could be even better. How can we bring unprecedented merger of crypto and gaming and give players around the world revolutionary experiences? Now the acquisition is complete.”

“CME’s platform is beyond its competition, and with their technology and Unikrn’s userbase, endemic reach, brand partnerships, and existing product lines — as well as UnikoinGold, the largest token in esports and gaming history — users are about to see a digital casual-competitive landscape well beyond anything to date conceived,” he added.

There are a plethora of features that will be introduced along the way but generally speaking, this development is a truly promising sign for Esports as a whole as well as the role of the business aspects Esports betting and tournament platforms such as Unikrn.

Rivalry Academy Launched to Educate Esports Bettors

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Since it was launched earlier this year in February, Rivalry.gg has proven to be a formidable force in the Esports gambling arena thanks to its holistic approach in offering services that have made it a one-stop-shop for Esports bettors. In addition to this, the operator has a number of new, exciting and engaging developments in the pipeline.

One of these developments is ‘Rivalry Academy,’ the betting platform’s in-house tool that bettors can use to learn and tone their understanding of Esports gambling. This is certainly a noble move for the relatively young company and thus it may be quite helpful to the company’s overall business.

Creating Guidelines for Bettors

The Rivalry.gg team realized that betting is often intimidating for new and uninitiated – the lengthy spread of odds are sometimes overwhelming and may even be compounded by sub-par bookmarker experience. The team’s solution to this problem was creating their own betting guidelines from scratch.

“It’s terrifying depositing money into something you barely understand. It takes a fair amount of research for non-bettors to be comfortable enough to bet. We created the Rivalry Academy to help with that process. We want to provide clear and concise guidance so that customers are comfortable with betting and how it all works,” Kevin Wimer, Chief Marketing Officer at Rivalry.gg told Esports Insider.

Just like Rivalry.gg, the Rival Academy website features a nicely polished user interface as well as a plethora of other user-friendly qualities. This goes directly in line with what the site’s major focus is: to help bettors understand the parameters of betting and help improve their chances of winning.

Navigating as you progress through the various stages of learning is also quite easy as the guides are broken down into neat segments in both written and video formats each of which is accompanied with real examples. This definitely hits the operator’s target of being clear and concise. However, the stand-out traits of the educational offering are brevity and effectiveness – the language used possesses a friendly that gives learners the feeling that they are learning from seasoned bettors who happen to be their close friends.

“We’re esports fans that have created a betting site. We had to learn all of this ourselves not too long ago. This has resulted in the Rivalry Academy being very authentic and conversational,” Wimmer added. “For people brand new to betting, the Rivalry Academy helps to give a basic foundation and understanding of how betting works. We also have a few videos aimed towards people that know their way around but are looking to learn some more advanced techniques to help give them the edge.”

As the Esports betting market and the Esports industry as a whole keep expanding there have been concerns pertaining to betting education. As such, Rivalry has made itself a champion for its customers by serving as a complete bedrock for betting as well as a proactive participant in betting education.

Paul Chaloner Calls for Better Esports Betting Education

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Renowned broadcaster and Esports veteran Paul ‘Redeye’ Chaloner is calling for better Esports betting education as the industry is now at a critical stage of its growth. The Esports industry is no newcomer to controversial scandals one of the most prominent being underage betting.

Chalone who recently joined new Esports betting platform, Luckbox, as an advisor believes that there is mostly lack of understanding in the Esports community pertaining to the risks of gambling. As part of his new role in the yet-to-be-launched Esports betting platform, he hopes to contribute to changing this.

“We can educate them along the way – that’s the key part for me. I don’t want to see underage gambling and I don’t want to see irresponsible gambling. I want people to be educated so they understand what they’re doing and the risks involved. And I think we can do that together with Luckbox,” he said.

Luckbox will be launching primarily with the intention complying with the highest level of gambling jurisdiction which will set it apart from all the other gambling operators.

Already a Billion-Dollar Gambling Industry

The past couple of years have seen the rapid of growth of Esports with a number of professional sports leagues, players and businessmen have backed and bought into competitive gaming teams around the globe. Naturally, Esports betting was bound to follow and with the likes of Mark Cuban at the helm, it certainly has a long way to go.

Currently, the major Esports leagues are projected to be worth $906 million – a figure that encompasses advertising, media rights, merchandise, game publisher fees, sponsorships and tickets. Unbeknown to most people, especially outsiders and newcomers, the gambling market around these Esports leagues has also risen meteorically and can be said to be quite robust.

According to a recent report by software analytics company Narus and research firm Eilers & Krejcik Gaming, excluding the vast majority of the United States where sports betting is still illegal, global figures for Esports betting have been projected to be somewhere close to $6.7 billion. From here on out, the sky is the limit.

NBA Getting into Esports with Creation of New League

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The inevitable advance of competitive video gaming, otherwise known as Esports, will break new ground in April when the National Basketball Association (NBA) makes history by becoming the first American professional sports organization to operate a dedicated Esports league. So far, 17 of the 30 NBA franchises have confirmed they will be fielding their own NBA 2k League teams in pursuit of the $1 million prize fund. Still, more teams are being invited to join the NBA 2K League.

To qualify to be a participant in the new league, prospective players must be at least 18 years old and be high school graduates. Also, they must have purchased a copy of the game either for PlayStation or Xbox and won no less than 50 games in Pro-Am mode prior to January 2018. Every player who meets these requirements can look forward to a six-month contract worth $35,000 as well as a $32,000 basic salary. These lucky players will be the top 102 ranking applicants of the tens of thousands who applied and they will be taking part in the opening round of the games in May.

Considered to Be the NBA’s Fourth Branch

Other than the $35,000 six-month contract and the $32,000 basic salary, the players will also have the opportunity to supplement their incomes by signing various endorsement deals. To sweeten the deal, the NBA job will also include a retirement plan, medical insurance and housing! Considering how big this budget is, the NBA certainly has huge expectations for this new venture.

In fact, NBA’s vice president of global partnerships Matt Holt confirmed that the NBA considers the eLeague to be the fourth of its branches alongside the WNBA, minor G League and even the NBA itself. This is further proven by the fact that the benefits offered to Esports players are at par with those offered to professional basketballers.

Getting a Piece of the Esports Gold Mine

The NBA’s interest in online gaming is well founded – the Esports community boasts of approximately 130 million competitive video gamers from all corners of the globe. This makes it one of the fastest growing markets in the world of entertainment with its estimated value standing at $1 billion at the moment.

NBA’s partnership with NBA 2K is an attempt at becoming one of the lucrative tournaments that have been springing up across the globe where professional Esports teams compete for huge prize money as millions of viewers watch online.

The league is taking a slightly innovative approach – they eventually seek to have an eLeague counterpart for every regular-season NBA team. The idea here is that the leagues will be complementing each other. Case in point, the NBA 2K games will kick off in May and run all through the summer, the period during NBA’s offseason.

Rivalry.gg Joins Esports Integrity Coalition (ESIC)

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Dedicated Esports betting operator Rivalry.gg has signed a Memorandum of Understanding with the Esports Integrity Coalition (ESIC) to become the coalition’s latest member with the goal of ‘supporting the application of best practice across the Esports betting industry’. Rivalry.gg which is a fairly new entrant into the Esports betting business is licensed in the Isle of Man and it will be joining a host of other outstanding ESIC members that include DreamHack, Betway, Sportradar, LVP, ESL, Intel, LVP and UKGC among many others.

The Esports Integrity Coalition (ESIC) was formed in July 2016 so as to clamp down on all forms of cheating in the professional Esports market. ESIC is currently considered to be one of the most reputable Esports regulatory authorities in the world especially due to its unambiguous endeavour to create an unequivocal Esports playing field for all the members of the Esports community.

“ESIC is pleased to welcome another specialist Esports betting operator into membership to extend our suspicious bet alert network and help us detect possible match-fixing as it happens and having a legitimate, licensed operator that supports Esports integrity and our vital education program helps lessen the influence of dodgy operators and betting fraudsters,” noted Ian Smith, the Integrity Commissioner at ESIC.

Rivalry.gg, being quite young in the industry has employed a steady approach towards a conquering the Esports market – they are focusing on original content and pre-match betting at the moment. But, there is definitely so much more to come.

“This is just the beginning for us. Next steps are implementing the minimum requisite of features from a traditional sportsbook perspective, such as live betting, followed by a much deeper offering. We spent the better part of 2017 curating and testing various bespoke feature sets that we believe the community will love and can’t wait to share them with everyone,” Rivalry Co-Founder, Steven Salz confirmed.

Salz also pointed out that while they just recently rolled their service offering, they have been members of the community long enough to notice that members of the Esports market were being frustrated by underage and unregulated betting that was growing rapidly with little to no intervention. He believes that this was partly due to the lack of viable alternatives for gamers as well as the lack of education on the importance of regulation in online gambling. As an ESIC member, Rivalry will be supporting the coalition’s goals by reporting any and all suspicious online betting activity.

“At Rivalry our foremost effort is to provide Esports enthusiasts with a legal, and safe way to bet on competitive play in the games they eat, breathe, and sleep. Our participation in ESIC is a cornerstone piece of this effort. Having a legitimate, licensed operator that supports Esports integrity and our vital education program helps lessen the influence of dodgy operators and betting fraudsters,” Salz added.

MARVEL’s Heather Antos Leaves for Editor-in-Chief Role

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Marvel Comics’ assistant editor Heather Antos is leaving the comic book publisher to become the Editor-in-Chief of Esports betting platform Unikrn – the position was previously held by Ryan Jurado, who has now been reassigned to be the betting platform’s Head of Global Content.

Antos, who previously worked as a comic’s editor on Unlawful Good: An Anthology of Crime, produce on a number web series such as Lagged Out and a journalist for sites like Geek Legacy, has been an Assistant Editor at Marvel Comics since 2015. Her work as an editor at Marvel Comics, principally for the Stars Wars and Deadpool franchises saw to the tremendous growth of both lines of comic books which has earned them very strong critical and commercial success over the past couple of years. Also, this made the star editor herself a public face for Marvel Comics both on social platforms as well as every popular comic convention we can think of.

In 2017, Heather Antos also became the focus of online harassment that led to the #MarvelMilkShakes solidarity hashtag from across the comic book industry. Apparently, Antos will be leaving Marvel Comics simply because she has been presented the opportunity of a lifetime at Unikrn, and not because of any issues that may have come up between her and her former employer.

“Plot twist! In today’s chapter of the Heather Antos Chronicles, I’m making a leap from Marvel comics to video games & Esports as editor-in-chief of Unikrn,” Antos tweeted. “It’s been a long-time goal of mine to branch out into the video game & competitive Esports world. To do so under the guidance & leadership of Rahul Sood and Ryan Jurado is something I never would’ve thought possible. I absolutely cannot wait to dig my heels in & get running!”

Antos will be tasked with managing and overseeing all the editorial content, tournament coverage, podcasts as well as video content.

A Little Insight into Unikrn

The Las Vegas, Nevada-based Unikrn is considered to be the world’s best Esports betting platform – its success can be attested by the many offices they have across some of the world’s most popular cities such as Berlin, Germany and Sydney, Australia.

The Esports betting platform primarily offers real money wagering as well as token-based betting on nearly all the available competitive video gaming tournaments from across the world. Unikrn essentially creates betting markets on Esports in a manner that can be likened to the way traditional sports betting is operated. The platform’s users are allowed to bet legally free from any part of the world using Unikrn’s own cryptocurrency that is referred to as Unikoin. Players from the United Kingdom and a few other areas are even allowed to place bets using real money but this number is likely to grow in the near future.

Zeroedge Is Offering Esports Betting With Zero Commission

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The past few years have seen online sports betting grow tremendously which has eventually led it to its current state of being the leading form of online gambling in many parts of the world. Esports, a rather new and interesting niche in the world online sports betting, has also been increasing in popularity over the past decade and sooner than later it might be just as mainstream as the other sports leagues – it is already a close competitor to the leagues.

The Rise of Crypto Casinos

Cryptocurrencies have undoubtedly grown on nearly everyone in the online gambling space. However, Esports betting at emerging or established online crypto-powered casinos may not be already as polished as gamblers may desire but in most cases, the pickings are just slim – this is because not many of them are dedicated Esports betting operations.

Zeroedge online casino offers the solution to this problem with its cryptocurrency-based operation that also includes the casino’s own in-house unique cryptocurrency known as ZeroCoin. Zeroedge is one of the few online casinos that are exclusively offering Esports betting opportunities to bettors. To sweeten the deal, the casino further offers an unheard of and an unprecedented zero commission for all the games offered on the site.

Why Is Zeroedge Such a Big Deal?

Well, it is essentially the world’s first online casino that offers two unique advantages to the general online gambling community – the first being the fact that it runs exclusively on a cryptocurrency (ZeroCoin) and the second being that it will be offering a true zero percent house edge to its players. Most casinos usually stack the odds in their favor which makes it very difficult for players to win. Zeroedge, on the other and, does not profit from the losses that its customers incur and instead it benefits from the increased value of ZeroCoin, which is apparently Zero Edge Casino networks’ main economy driver.

Being that the casino offers zero percent edge on casino games, there has been an increase in demand for ZeroCoin which in turn has resulted in an increase in its value. Players are still able to play zero percent games as the price of ZeroCoin rises and they are also not required to pay any fixed amount of money in order to place bets. To achieve this sort of “free” gaming, players are subjected to a closed loop economy where the only requirement is that they buy the casino’s token with fiat currencies or other cryptocurrencies and since the supply of ZeroCoin is limited, its value is directly proportional t demand.

This is further facilitated by Blockchain & Smart contract technology which allow for the creation of a fully transparent and truly fair gambling ecosystem where players not only have more opportunities to participate but they are also offered true chances of winning while at the same time being part of a much larger community where social inclusion and mutual values are fostered.

Great Times Ahead for Luckbox.com As It Heads to Token Sale

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Luckbox is the latest Esports betting venture that is upping its game with its very own initial coin offering (ICO). Regardless of the fact that Initial Coin Offerings have always been known to be quite stormy, the chief executive officer of the Isle of Man-based startup, Lars Lien is quite confident that the company will not back down from the token issuance endeavor. Being a pro in the gambling space, and having previously worked as part of PokerStars operational team, Lien definitely has a great deal of experience and expertise that will help steer the startup out of the choppy waters of ICOs.

Initially, Lien intended to persuade the PokerStars management to let the renowned casino operator branch out and provide a dedicated Esports offering but this particular opportunity flew out the window when a new owner came along. The primary cause for the dismissal of Lien’s proposal was, however, the emergence of newer and wider developments that had huge impacts on PokerStars as a whole.

“I wanted to build an Esports platform,” Lien says. “And it just so happens that my experience means I have helped to build something unique.”

His dream came true when he joined forces with Mike Stevens, a fellow PokerStars veteran, to finally realize his goals which also included a desire to recreate something that he refers to as the “Scheinberg ethic” of business. In essence, this implies that the two poker pros platform will strive to offer better services and use practices that rise above what regular sports betting operators have to offer. According to them, the Esports betting community is a totally different demographic and thus what Luckbox offers is intended to cater specifically to that population – Luckbox is, by all means, a social experience that features a variety of goals, unlockable achievements as well as nicely implemented social interaction capabilities.

The Token Effort

Already, there are a couple of Esports-only offerings available in the mainstream market with ESP.bet and Unikrn having the largest stakes – like Luckbox, both of them also have opted for the token route as a means of attracting more players and gaining liquidity. While it is definitely a bold move for Luckbox, the decision comes at a time when the whole ICO market is undergoing some major issues. For instance, bitcoin’s vicious fluctuations have had huge ramifications on token markets especially in cases where bitcoin is the buy-in currency.

As it stands, Luckbox has already drawn a larger number of users to buy into LuckCash, its utility coin, and raised about $1.8 million in bitcoin via a private sale. During the February sale, the startup hopes to double down and raised up to a further $20 million ahead of its much-anticipated product launch by the third quarter of 2018. Luckbox tokens were designed with a variety of great features that will leave most of the existing tokens in the dust.

Pixel.bet Gets Into Frenzied Esports Betting Industry

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While the debate rages on about whether Esports betting should be treated as regular sports betting or as a class of its own, a number of startups and established gambling operators are already implementing their own variations of how they think the trade should be handled. For instance, gaming operators such as Pinnacle have already established dedicated Esports portals and are moving forward to implement more Esports-only offerings. Similarly, traditional sports operators have begun to acknowledge the impact that Esports is having on the industry and are thus including a range of Esports offerings alongside their long lists of traditional sports offers.

Pixel.bet is the newest entrant into the growing Esports betting industry. The Curacao-licensed operator which launched a live beta at the beginning of the year opted for an Esports-only approach in a bid to cater for the mobile-first gambling market. Despite being a newcomer to the frayed Esports industry, Pixel.bet has already proved to be quite a spectacle – it offers the usual selection of leading Esports and tournaments that are available on other popular and top platforms. According to the company, traditional bookmakers are not having much luck in attracting Esports bettors simply because of lack of understanding of what they want their betting platforms to be.

“Traditional operators are led by sports and casino — the whole branding, site experience and UX/UI in the products are dictated by this,” says Pixel.bet CEO Richard Smith. “Right now, I think it’s fair to say that most have not put the resource or hired the right people to drive this forward. It’s created a wonderful opportunity, though, for Esports-only brands and product innovation, with the up and coming Esports focused brands.”

Richard Smith believes that by being an Esports-only operator is going to help them in building community trust which the company thinks is very important. Pixel.bet is however not the only Esports-only proposition in the market right now but it is only bound to receive serious competition from Unikrn which is undoubtedly the leading market contender at the moment. Pixel.bet intends to follow in Unikrn’s footsteps and compete at the level of customer experience instead of price. Furthermore, the platform will be built based on feedback from Esports enthusiasts and this will probably see it soar to the top.