Since it was launched earlier this year in February, Rivalry.gg has proven to be a formidable force in the Esports gambling arena thanks to its holistic approach in offering services that have made it a one-stop-shop for Esports bettors. In addition to this, the operator has a number of new, exciting and engaging developments in the pipeline.
One of these developments is ‘Rivalry Academy,’ the betting platform’s in-house tool that bettors can use to learn and tone their understanding of Esports gambling. This is certainly a noble move for the relatively young company and thus it may be quite helpful to the company’s overall business.
Creating Guidelines for Bettors
The Rivalry.gg team realized that betting is often intimidating for new and uninitiated – the lengthy spread of odds are sometimes overwhelming and may even be compounded by sub-par bookmarker experience. The team’s solution to this problem was creating their own betting guidelines from scratch.
“It’s terrifying depositing money into something you barely understand. It takes a fair amount of research for non-bettors to be comfortable enough to bet. We created the Rivalry Academy to help with that process. We want to provide clear and concise guidance so that customers are comfortable with betting and how it all works,” Kevin Wimer, Chief Marketing Officer at Rivalry.gg told Esports Insider.
Just like Rivalry.gg, the Rival Academy website features a nicely polished user interface as well as a plethora of other user-friendly qualities. This goes directly in line with what the site’s major focus is: to help bettors understand the parameters of betting and help improve their chances of winning.
Navigating as you progress through the various stages of learning is also quite easy as the guides are broken down into neat segments in both written and video formats each of which is accompanied with real examples. This definitely hits the operator’s target of being clear and concise. However, the stand-out traits of the educational offering are brevity and effectiveness – the language used possesses a friendly that gives learners the feeling that they are learning from seasoned bettors who happen to be their close friends.
“We’re esports fans that have created a betting site. We had to learn all of this ourselves not too long ago. This has resulted in the Rivalry Academy being very authentic and conversational,” Wimmer added. “For people brand new to betting, the Rivalry Academy helps to give a basic foundation and understanding of how betting works. We also have a few videos aimed towards people that know their way around but are looking to learn some more advanced techniques to help give them the edge.”
As the Esports betting market and the Esports industry as a whole keep expanding there have been concerns pertaining to betting education. As such, Rivalry has made itself a champion for its customers by serving as a complete bedrock for betting as well as a proactive participant in betting education.
