UK’s Gambling Commission has unveiled plans to make online gambling “safer than ever before”. This follows on from details that the commission revealed last week as part of the advice that it submitted to the UK government’s review of gambling.
So far, the Remote Gambling Association (RGA) has confirmed that it would work constructively with the Gambling Commission once its finals become known. The online gambling review that the commission released last week included details of its consultative efforts on proposals for age verification checks for players. This regulation will apply even to dem0 games.
Even though the fixed-odds betting terminals (FOBTs) that are operating in the UK will probably be the most affected by the forthcoming government crackdown on gambling, online gambling operators are not completely clear of the line of fire.
Other than banning the operators from offering free-to-play demo games until customer age has been verified, the commission also proposed that the speed and effectiveness of age verification processes should be improved. On the same note, operators will be forced to set limits on consumer spending until affordability checks are carried out. The commission further made it clear that it would deal with unacceptable marketing while at the same time tightening the requirements for operator interaction with customers that are more susceptible to harm.
“Britain has the largest regulated online gambling market in the world and we are continually looking for ways to make it even fairer and safer for consumers,” commented Neil McArthur, the Gambling Commission’s chief executive. “The proposals we have announced today are intended to protect children better, reduce the risks to vulnerable consumers and build on the measures we already impose on operators to know their customers and intervene at an earlier stage before consumers experience harm.”
Ensuring Safety and Sustainability in the Gambling Industry
The UK government, through sport and civil society minister Tracy Crouch, says that it is committed to providing a safe and sustainable gambling industry. Crouch also mentioned that the proposals for additional regulations would go a long way in strengthening the controls that are already in place while at the same time ensuring that children and vulnerable people are protected from the risks of online gambling.
The Remote Gambling Commission (RGA) has already laid the groundwork for the desired UK gambling industry through such efforts as advertising restrictions, the introduction of a national online self-exclusion system as well as advocating for the introduction of a new and independent statutory social responsibility levy.