Poker Central Rescues Poker Players Alliance and Rebrands It

The Poker Players Alliance released a statement last Wednesday announcing that the organization had been revived by funding from Poker Central, a company that deals in offering poker new and live event streaming via its PokerGO app. Also, as part of the new arrangement, the Poker Players Alliance has since been rebranded to Poker Alliance, but its goal of advancing poker on behalf of the poker playing community in the United States and around the world remains intact.

Formed in 2005, the Poker Players Alliance began its activities by lobbying against restrictions such as the Unlawful Internet Gaming Enforcement Act in Washington. Unfortunately, prior to being picked up by Poker Central, the group has had a rough couple of months that even included being dropped by PokerStars, one of its earlier corporate backers at the end of 2017. This subsequently led the lobbying group to a bit of a hiatus as donations got scarcer over the years.

New Leadership

The rejuvenated Poker Alliance will take on the activities of its predecessor albeit under new leadership – the new president is Mark Brenner, a “longtime business development and government relations executive.” Still, the group will retain two of its formers presidents, Rich Munny and John Pappas, as members of the Poker Alliance’s advisory board for at least three months.

“I’m very optimistic about Poker Alliance’s potential to bring new innovations and a different skill set to the fight for poker, serving its membership and consumers in general. Along with my fellow advisors to the new leadership, I look forward to advocating for the great game of poker as part of Poker Alliance,” Rich Muny commented while confirming his new role.

It will certainly take some time to develop a definitive direction for the Poker Alliance but for now poker enthusiasts can rest assured that there will be a tight focus on poker. Also, even though the organization is removing the “Players” from its name, it will still very much try to uphold its core values that are supported by most poker players.

“Poker Alliance will be a dedicated voice for the millions of Americans who support expanding the sporting world of poker, in particular, the players seeking to enjoy safe, well-regulated, and fair games in myriad locations and formats. The revamped association will prioritize advocating for consumer protection and states’ rights in the context of poker and internet gaming,” reads the Poker Alliance press release.

Considering Brenner’s neat management and lobbying portfolio, and the experience of John Pappas and Rich Muny as advisory board members, the Poker Alliance is certainly bound to spawn a new era for the poker community.